The price of Heineken draught products is set to increase by approximately six cent this month. Publicans have been informed that the 2.8% price hike will take effect on February 24th.
This follows a similar increase earlier this week, when Diageo raised the price of its products by 6 cent per pint.
Pat Crotty, CEO of the Vintners Federation of Ireland and Kilkenny native, said “Publicans are being hit by a series of price hikes, adding further pressure on an industry already grappling with recovery.”