Irish whiskey producer Walsh Whiskey Distillery has signed a €4 million deal with Canada’s Woodman Wines & Spirits for the exclusive sale of its whiskeys in Ontario.
The four-year contract covers the Writers’ Tears and the Irishman portfolios. The deal was signed as part of the Department of Agriculture Food and the Marine’s trade mission to Canada and the United States led by Minister Michael Creed.
The company has been exporting Writers’ Tears to Canada since 2013. The new deal will see Woodman Wines & Spirits become the exclusive agent for the Walsh Whiskey portfolio, covering 10 premium and super-premium whiskeys.