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Kilkenny Councillors backing calls for marketing unhealthy foods at children to be tackled

Kilkenny County Councillors are calling for stricter regulations around marketing unhealthy food to children to be introduced.

Councillor Matt Doran says they’re all backing what he’s called “a ground-breaking campaign” called Stop Targeting Kids in response to the rising child obesity rates in Ireland.

At the moment, research suggests 1 in 4 Irish children are overweight or obese.

The campaign is being organised by the Irish Heart Foundation and Councillor Doran says they’re encouraging people to sign a petition to stop marketing companies aiming their ads at children.